Deals: U.S. Carriers Offer Savings on Apple's New Purple iPhone 12

Apple today opened up orders for the AirTags and iPhone 12 in Purple, and now we're seeing a few carrier deals for the latest version of the iPhone. At places like AT&T and Verizon, you can save up to $700 on the new iPhone 12. T-Mobile is offering up to $830 off, but with a more limited scope of trade-in options.

iphone 12 preorder purpleNote: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Shoppers should note that delivery dates vary between each carrier. Check before you order to get an estimate of when the smartphone will ship, but most orders in the United States should arrive within the next week, and in-store pick-up is also available for most carriers.

AT&T

AT&T's offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation.

Afterwards, you'll get up to $700 in bill credits applied to your account in equal amounts over 30 monthly installments. Eligible iPhone 12 devices include the 64GB at $800, 128GB at $850, and 256GB at $950. Of course, all new iPhone models like iPhone 12 Pro and 12 mini are also included in this offer.

Eligible trade in iPhone devices include: iPhone 8, 8 Plus, X, XR, XS, XS Max, 11, 11 Pro, 11 Pro Max, 12, 12 mini, 12 Pro, and 12 Pro Max.

Verizon

Similarly, Verizon has up to $700 off the Purple iPhone 12 when you trade in and add a new line on select Verizon Unlimited plans. You'll have to trade in your old device within 30 days of purchasing the new iPhone, and then get promo credit over 24 or 30 months.

Verizon's deal can be applied to the Purple iPhone 12 (and other colors), the iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max. You'll also get access to Verizon Stream TV at no extra cost with the purchase of these devices for a limited time.

T-Mobile/Sprint

T-Mobile's offer requires you to activate a new line of service on an eligible plan, then purchase the new Purple iPhone 12 on a monthly payment plan, and trade in an eligible device.

When these conditions are met you'll get up to $830 back through monthly bill credits over 24 months. For this amount, you'll have to trade in an iPhone 11, 11 Pro, or 11 Pro Max. You can get up to $415 back in bill credits when trading in: iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, iPhone X, iPhone XR, iPhone XS, and iPhone XS Max.

Our full Deals Roundup has more information on the latest Apple-related sales and bargains.

Related Roundup: Apple Deals

Popular Stories

maxresdefault

Everything Apple Announced at WWDC 2025 in 10 Minutes

Monday June 9, 2025 5:21 pm PDT by
At today's WWDC 2025 keynote event, Apple unveiled a new design that will inform the next decade of iOS, iPadOS, and macOS development, so needless to say, it was a busy day. Apple also unveiled a ton of new features for the iPhone, an overhauled Spotlight interface for the Mac, and a ton of updates that make the iPad more like a Mac than ever before. Subscribe to the MacRumors YouTube channel ...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
iPadOS 26 Apple Newsroom

Apple Says iPadOS 26 is Compatible With These iPad Models

Monday June 9, 2025 11:22 am PDT by
Apple today announced that iPadOS 26 will be compatible with the iPad models listed below. iPadOS 26 features a new Liquid Glass design, a menu bar, improved app windowing, and more. iPadOS 26 supports the following iPad models:iPad Pro (M4) iPad Pro 12.9-inch (3rd generation and later) iPad Pro 11-inch (1st generation and later) iPad Air (M2 and later) iPad Air (3rd generation and...
apple beta 26 lineup

Apple 'Sherlocked' These Apps at WWDC 2025

Wednesday June 11, 2025 7:14 am PDT by
Apple at WWDC previewed a bunch of new features coming in its updated operating systems, but certain changes will have been met with dismay by third-party developers who already offer apps with equivalent or similar features. In other words, their product has been "sherlocked" by Apple. When Apple creates an app or a feature that has functionality found in a third-party app, it is referred...
iOS 26 Screens

Here Are All the iOS 26 Features That Require iPhone 15 Pro or Newer

Thursday June 12, 2025 4:53 am PDT by
With iOS 26, Apple has introduced some major changes to the iPhone experience, headlined by the new Liquid Glass redesign that's available across all compatible devices. However, several of the update's features are exclusive to iPhone 15 Pro and iPhone 16 models, since they rely on Apple Intelligence. The following features are powered by on-device large language models and machine...
iPhone Car Key WWDC 2025

Apple Says These 13 Vehicle Brands Will Soon Offer iPhone Car Keys

Monday June 9, 2025 2:38 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote today, Apple said that 13...
iOS 26 on Three iPhones

Hate iOS 26's Liquid Glass Design? Here's How to Tone It Down

Wednesday June 11, 2025 4:22 pm PDT by
iOS 26 features a whole new design material that Apple calls Liquid Glass, with a focus on transparency that lets the content on your display shine through the controls. If you're not a fan of the look, or are having trouble with readability, there is a step that you can take to make things more opaque without entirely losing out on the new look. Apple has multiple Accessibility options that ...
iOS 26 on Three iPhones

iOS 26 Includes These 100 New Features and Changes for Your iPhone

Tuesday June 10, 2025 11:59 am PDT by
Apple has announced iOS 26, and the upcoming software update includes a long list of new features and changes for iPhones. The first iOS 26 developer beta is now available, and a public beta will follow next month. The update will be released later this year. iOS 26 is compatible with the iPhone 11 and newer. Below, we have provided a high-level overview of 100 new features and changes ...

Top Rated Comments

ghanwani Avatar
54 months ago
These carriers specialize in taking simple things and making them complex so they can screw their customers over. The headline $$$ off subsequently has so many catches, the average consumer has no idea what they are actually getting in to. Deceptive marketing at its best.
Score: 15 Votes (Like | Disagree)
Apple_Robert Avatar
54 months ago
Unless you need a new line of service, this isn't really a deal.
Score: 6 Votes (Like | Disagree)
flottenheimer Avatar
54 months ago
They should have named the colour
Prince
Score: 5 Votes (Like | Disagree)
RedTheReader Avatar
54 months ago

"AT&T offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation."
And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
Score: 4 Votes (Like | Disagree)
Apple_Robert Avatar
54 months ago

And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
I agree. The carriers are making money off the plans. And the longer they can keep you, the better for them. I bet the CAC (customer acquisition cost) is high for the carriers.
Score: 3 Votes (Like | Disagree)
Cosmosent Avatar
54 months ago
Lavender != Purple !

Too bad it doesn't look like the Purple BMW M3 of years ago, that was the proper definition of purple !

If AAPL had picked that version of purple, iPhone Unit Sales would be surging right now !
Score: 3 Votes (Like | Disagree)