Tim Cook

By MacRumors Staff on May 26, 2025

Tim Cook is the CEO of Apple, having taken over the company in 2011 after Apple co-founder Steve Jobs fell ill with cancer. Prior to taking on the role of CEO, Cook, who joined Apple in 1998, served as Apple's SVP of Operations and Chief Operating Officer.

As Chief Operating Officer, Tim Cook managed worldwide operations, maintained reseller relationships, and kept a close eye on the company's supply chain, helping lead Apple to profitability.

Cook was a close friend and confidant of Steve Jobs, and he has kept Jobs' legacy alive by continuing to spur the company towards greater growth. Under Cook's reign, Apple has taken a strong stance on social issues, environmental protection, supply chain responsibility, and privacy rights.

Cook has overseen the development and launch of major products like the iPhone X, the Apple TV 4K, the iPad Pro, the Retina MacBook, and AirPods. Apple is branching out under his leadership, exploring new avenues of innovation in areas like automobiles and augmented reality.

Tim Cook Articles

Apple CEO Tim Cook Shares Memorial Day Tribute

Monday May 26, 2025 6:30 am PDT by Joe Rossignol

Today is Memorial Day in the United States, and Apple CEO Tim Cook has shared a tribute. "We are grateful for all those who fought for our freedom," said Cook, in a social media post today. "On Memorial Day, we reflect on the courage and selflessness of the heroes who made the ultimate sacrifice for our country." Memorial Day is a federal holiday that honors and mourns U.S. military...

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Trump Tells Tim Cook to Stop Building iPhones in India

Thursday May 15, 2025 2:21 am PDT by Tim Hardwick

President Donald Trump has asked Apple CEO Tim Cook to halt the company's manufacturing expansion in India, in a potential disruption of Apple's plan to shift iPhone production away from China. "I had a little problem with Tim Cook yesterday," Trump said during his state visit to Qatar, according to Bloomberg. "He is building all over India." "They [India] have offered us a deal where...

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Apple Wanted Tim Cook to Appear as Himself in Comedy Show 'The Studio'

Thursday May 8, 2025 5:38 am PDT by Hartley Charlton

Apple wanted CEO Tim Cook to make a surprise cameo appearance on Apple TV+'s original comedy show "The Studio"—a request that was declined by the show's creator, Seth Rogen, in favor of an appearance from Netflix co-CEO Ted Sarandos, Business Insider reports. Episode eight of "The Studio" includes a brief scene in which Sarandos plays an exaggerated version of himself. The show's fictional...

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Buffett Says Tim Cook Made Berkshire More Money Than He Ever Did

Tuesday May 6, 2025 2:44 am PDT by Tim Hardwick

Berkshire Hathaway CEO Warren Buffett offered rare public praise for Apple CEO Tim Cook at the holding company's annual shareholder meeting on Saturday, during which Buffett confirmed he was stepping down. "I'm somewhat embarrassed to say that Tim Cook has made Berkshire a lot more money than I've ever made," Buffett told the audience, alluding to the 680% surge in Apple's stock since...

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Third US Plant Set to Make Apple Chips Breaks Ground

Wednesday April 30, 2025 9:17 am PDT by Hartley Charlton

Apple has reaffirmed its commitment to making chips in the United States as Taiwan Semiconductor Manufacturing Company (TSMC) begins construction on its third fabrication facility in Arizona. The facility in Phoenix represents part of a $100 billion investment TSMC pledged in March to make over four years in the American semiconductor industry. The new plant follows the company's initial $65 ...

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How Apple CEO Tim Cook Convinced Trump to Exempt Apple From Tariffs

Thursday April 17, 2025 1:10 pm PDT by Juli Clover

When U.S. President Donald Trump levied 145 percent tariffs on goods imported from China, Apple CEO Tim Cook started working to score Apple an exemption that would keep iPhone costs down. According to The Washington Post, Cook had a phone call with Commerce Secretary Howard Lutnick last week, explaining how the tariffs would cause ‌iPhone‌ prices to increase. He talked to senior White House...

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Apple CEO Tim Cook Sells Stock Worth $24 Million

Wednesday April 2, 2025 2:30 pm PDT by Juli Clover

Apple CEO Tim Cook today earned over $24 million selling Apple stock, according to a filing with the SEC. Cook sold 108,136 shares that he received on April 1 when restricted stock units vested. The RSUs that vested yesterday were part of a time-based stock award that Cook was granted back in 2020. One-third of the shares vested in 2023, one-third in 2024, and the final third vested in 2025. ...

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Apple Donating to Myanmar and Thailand Earthquake Relief Efforts

Sunday March 30, 2025 10:22 am PDT by Joe Rossignol

Apple CEO Tim Cook today said Apple will be donating an undisclosed amount towards earthquake relief efforts in Myanmar and Thailand. "Our hearts go out to all those in Myanmar and Thailand affected by the devastating earthquake," said Cook, in a social media post. Apple typically donates to the Red Cross following major natural disasters around the...

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Apple CEO Tim Cook Praises China's DeepSeek

Tuesday March 25, 2025 5:22 am PDT by Hartley Charlton

Apple CEO Tim Cook has praised the artificial intelligence models developed by Chinese start-up DeepSeek, as the company moves closer to launching Apple Intelligence on the Chinese mainland pending regulatory approval, the South China Morning Post reports. Speaking at the China Development Forum in Beijing, a state-organized annual event designed to attract global investment, Cook reportedly ...

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Tim Cook Teases New Apple Product Announcement This Week: 'There's Something in the Air'

Monday March 3, 2025 7:02 am PST by Joe Rossignol

Apple CEO Tim Cook today teased a new product announcement coming "this week." "There's something in the air," the teaser says. This teaser likely refers to a new MacBook Air with the M4 chip, which is already expected to be announced as early as this week. Apple used the same "there's something in the air" slogan before it announced the original MacBook Air in 2008. Cook shared a si...

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Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 7:07 am PST by Joe Rossignol

In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...

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Apple Music Halftime Show Kendrick Lamar Video

Apple CEO Tim Cook Visited New Orleans for Super Bowl

Monday February 10, 2025 2:21 pm PST by Juli Clover

Apple CEO Tim Cook spent the weekend in New Orleans, Louisiana, which is where Super Bowl LIX was held on Sunday. Cook visited several locations in New Orleans, and chronicled the trip in a short social media video. Cook started his trip off visiting Harry Connick Jr. at the Ellis Marsalis Center for Music (EMCM), known for youth music education. Apple funds EMCM with Apple technology and...

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Apple CEO Tim Cook Visits Lumon Industries in 'Severance' Promo Video

Friday January 24, 2025 6:00 am PST by Joe Rossignol

The hit Apple TV+ workplace thriller "Severance" returned for a second season last week, and Apple continues to heavily market the show. In a short video shared today by "Severance" executive producer Ben Stiller, Apple CEO Tim Cook visits Lumon Industries. He enters the office's elevator and undergoes the severance procedure, which divides his memories between his work and personal life....

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Apple CEO Tim Cook Shares Tidbits About His Life

Wednesday January 15, 2025 3:02 pm PST by Juli Clover

If you've ever wondered what it's like to be the CEO of Apple, Tim Cook recently sat down for an interview with Table Manners podcast hosts Jessie and Lennie Ware when he visited London in December. Cook shared insight into his daily routine, his focus on work, and his retirement plans. He also provided some fun details about Apple and some of his favorite things. Cook revealed that Apple...

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Apple CEO Tim Cook Will Attend Trump Inauguration

Wednesday January 15, 2025 2:29 pm PST by Juli Clover

Apple CEO Tim Cook will be one of several tech CEOs in attendance at the inauguration of President-elect Donald Trump, reports Bloomberg. Earlier this month, Cook personally donated $1 million to Trump's inaugural fund, and when Trump won in November, Cook sent congratulations on social media site X. Cook also visited Mar-a-Lago in December, where he had dinner with Trump. Tech CEOs and...

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App Store American Red Cross LA Wildfire Donations 1

Apple Makes It Easy to Donate to Red Cross's LA Wildfire Relief Efforts

Wednesday January 15, 2025 5:41 am PST by Joe Rossignol

Apple is making it easier for iPhone, iPad, and Mac users in the U.S. to donate towards wildfire recovery efforts in the Los Angeles, California area. Apple has added an American Red Cross donation flow to the App Store and Apple Music apps. "Our hearts go out to all impacted by the ongoing devastation in LA," said Apple CEO Tim Cook, in a social media post today. "In addition to Apple's...

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Apple CEO Tim Cook Earned $74.6 Million in 2024

Friday January 10, 2025 1:48 pm PST by Juli Clover

Apple CEO Tim Cook earned $74.6 million in 2024, up from $63.2 million in 2023, Apple said in its annual proxy filing. Cook's earnings included a $3 million base salary, $58 million in stock awards, $12 million in performance-based awards, and $1.5 million in other compensation, such as 401(k) contributions, life insurance premiums, vacation cash-out, security expenses, and personal air...

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Apple CEO Tim Cook Donating $1 Million to Trump's Inaugural Fund

Friday January 3, 2025 12:27 pm PST by Juli Clover

Apple CEO Tim Cook plans to donate $1 million to Donald Trump's inauguration fund, reports Axios. The donation will be a personal donation directly from Cook rather than a donation from Apple. Following Trump's win, Cook congratulated him on social media site X, and in December, Cook had dinner with Trump at Mar-a-Lago. Cook aimed to maintain a relationship with Trump during Trump's first...

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Apple Battersea community impact Tim Cook and King Charles III

Apple CEO Tim Cook Hosts King Charles III at UK Headquarters

Friday December 13, 2024 5:23 am PST by Hartley Charlton

As part of his ongoing visit to the United Kingdom, Apple CEO Tim Cook yesterday hosted His Majesty King Charles III at its headquarters in Battersea Power Station. During the visit, Cook welcomed King Charles to Apple's campus in the iconic Battersea Power Station, a recently restored historic building that became home to Apple's UK operations in 2023. Battersea Power Station's conversion...